Fish

Inception® is formulated with Animal Protein first to serve your feline companions' needs.  We understand your feline companions are carnivore first, omnivore second, and thrive with good Animal protein in their diet.  At Inception® Pet Foods we ensure our first two ingredients are Animal Protein. Inception Pet Food Formulas are Free of Potato, Legume, Corn, Wheat, Soy, Artificial Colors, Artificial Flavors, and Artificial Preservatives.  We want to give your feline companions everything they need for long and happy life with you.

Whitefish, Whitefish Meal, Oats, Millet, Sunflower Oil, Milo, Ground Flaxseeds, Natural Flavors, Calcium Carbonate, Tricalcium Phosphate, Choline Chloride, Taurine, Fructooligosaccharide, Salt, Dandelion Greens, Minerals (Zinc Proteinate, Manganese Proteinate, Copper Proteinate, Magnesium Proteinate, Sodium Selenite, Calcium Iodate), Vitamins (Thiamine Mononitrate, Niacin Supplement, Vitamin E Supplement, Calcium Pantothenate, Pyridoxine Hydrochloride, Riboflavin Supplement, Biotin, Vitamin A Supplement, Vitamin B12 Supplement, Vitamin D3 Supplement, Folic Acid)

Crude Protein (Min): 30%
Crude Fat (Min): 14%
Crude Fiber (Max): 7%
Moisture (Max): 10%
Calcium (Min): 1.1%
Phosphorus (Min): 0.8%
Omega 6 Fatty Acids* (Min): 3.5 %
Omega 3 Fatty Acids* (Min): 1.5%

Weight of - Serving size
Cat (lbs) - (Adult)*
2 or less - 1/8 cup
2 / 4 - 1/8 / 1/4 cup
4 / 6 - 1/4 cup
6 / 8 - 1/4 cup
8 / 10 - 1/4 / 3/8 cup
10 / 12 - 3/8 / 1/2 cup
12 / 14 - 1/2 cup
*Standard 8 / fluid ounce measuring cup

Kittens:
Post / weaning to 5 months old feed three times as much food as an adult cat of the same weight. Between 5 months to 1 year old, feed kitten 1.5 to 2 times as much food as an adult cat and start feeding kittens as adults after one year. Moisten food if desired. Always maintain a clean water supply that your kitten can easily access.
Pregnant & lactating: monitor and maintain an adequate source of food so that your pregnant or lactating cat can freely eat as she needs. Always maintain a clean water supply that your pregnant or lactating cat can easily access.

When switching your cat�s diet we recommend it should be done gradually over 5 / 7 days, increasing the amount each day with the present diet as a sudden change in diet may result in digestive disturbance.